Thursday, December 26, 2019

Why We Can t Wait By Dr. Martin Luther King Jr. - 918 Words

Why We Can’t Wait, a book by Dr. Martin Luther King Jr., gives insight on the matters that occurred in Birmingham, 1963. Relation between the races have progressed since the sixties, but they could be better. This piece of literature should be read by all, if only to get a better understanding of history. Knowledge and ignorance, I feel, are key factors in what make relations between the races either good or bad. MLK gives great insight on the happenings in 1963 Birmingham, as well as the more overseen aspects, such as the emotions of those affected by the hate crimes and segregation of that time. Through the use of descriptive writing that allows the reader to feel what is written, as well as facts to back his cause Martin Luther King tells a story of the struggle of the path to freedom; but things are far from perfect now although with perseverance and determination it can reach close to it. Martin Luther King Jr. is a talented writer, especially when it comes to expressing the feelings of those going through the hate crimes and segregation, and describing their lives in general. Throughout his book Martin Luther King describes different situations such as a young black girl told she cannot go to the amusement park that was just advertised because she is black, or a young boy asking why the white people hate him and other black people. Moments like these, and they are frequent, in his book really express what it was like back then for those who were discriminated againstShow MoreRelatedEssay on Dr. Martin Luther King Jr and The Civil Rights Movement2125 Words   |  9 PagesMartin Luther King jr. was one of the most influential persons of the 20th Century. He is the father of the modern civil rights movement, Dr. Martin Luther King Jr., is recognized around the world as a symbol of freedom as well as peace. King practiced everything that he preached, he did not preach or speak values that he himself did not follow. He established himself as a pastor that was not afraid of hard work, guiding the middle-class congregation to public service. For example, Peake, ThomasRead MoreArgumentative Synthesis Letter from Birmingham Jail1535 Words   |  7 Pagesvision such as Rev. Dr. Luther King Jr. Kings letter from Birmingham reflects his opinion that peace and non-violence were vital in achieving desegregation and important human rights for African Americans throughout the nation during the 1960’s. The â€Å"Letter from Birmingham Jail† was an appeal to the general African American population to lay down their weapons and rest their spite filled minds. He uses pleas to emotions, logic and to history in order to portray his vision. King famously preached toRead More Dr Kings Vision of Economic and Social Justice Essay2889 Words   |  12 Pagesgeneral achievement and highlights such as the Rev. Dr. Martin Luther King, Jr.’s I Have a Dream oration. Indeed, the theme of job creation runs though Dr. King’s writings. Perhaps no single policy could have as great a social and economic impact on the African American community—and the entire country—as federally funded job assurance for every person ready and willing to work. This is a policy approach that was explicitly supported by Dr. King, and that is currently receiving attention in economicRead MoreMartin Luther King Jr., â€Å"Letter from Birmingham Jail†3011 Words   |  13 Pages[Subject] [Date] Martin Luther king Jr., â€Å"Letter from Birmingham Jail† Outline 1. Introduction i) Argument about â€Å"Justice and injustice† ii) Religious appeals in King’s latter iii) Paragraph fourteen of King’s latter 2. Discussion 3. Conclusion Introduction The pressure of racial segregation was reaching a boiling point in 1963 in Birmingham, Alabama. After being arrested for his part in the Birmingham Campaign, Dr. Martin Luther King Jr. wrote an open letterRead MoreAn Endless Fight By Dr. Martin Luther King Jr.1067 Words   |  5 PagesEndless Fight Over half a century has passed since civil rights activist Dr. Martin Luther King Jr. wrote his famous â€Å"Letter from Birmingham City Jail† in 1963. He wrote his letter towards the Alabama clergymen, but he published it publicly. In his letter, Dr. King addresses injustice, segregation, and police brutality towards African Americans. Knowing that the public will read his letter, Dr. King makes sure he can relate, understand, and elaborate on the African-American conflicts and worriesRead Moreresearch paper to raisin in the sun3138 Words   |  13 Pageswithout the true meaning of its creed: â€Å"we hold these truths to be self- evident: that all me are created equal.† â€Å"I have a dream that my four children will one day live in a nation where they will not be judge by the color of their skin but by the content of their character.† â€Å"I have a dream that one day little black boys and black girls will be able to join hands with white boys and white girls are walk together as sisters and brothers.† Martin Luther King Jr. In the play â€Å"A Raisin In A Sun†Read MoreThe Song Glory, By Music Artists Common And John Legend1653 Words   |  7 Pageswritten by music artists Common and John Legend and was part of the Oscar nominated movie Selma. The movie Selma was an incredible experience that showcased the African American history and in particular the turbulent 1960s era in which Dr. Martin Luther King Jr(MLK) was leading the civil rights movement. The song Glory itself won the oscar for the best song in a motion picture and truly was an important part of the movie because not only did it chronicle the civil rights marches of 1965 led byRead MoreResearch on Martin Luther King Jr And The Letter from the Birmingham Jail3397 Words   |  14 PagesResearch on Martin Luther King Jr And The Letter from the Birmingham Jail To me, Martin Luther King, Jr. is not an unfamiliar name. His famous speech I have a dream is partly selected as our English text in China. Although I know he is well known for the strong and affective words, Letter from Birmingham Jail still gave me a very deep impression. It is perfectly organized in a logical and thoughtful arrangement. On the other hand, the words are strong and full of real, impressive emotion. Read MoreBirmingham Jail Letter Essay4668 Words   |  19 PagesEditor s Note: From the Birmingham jail, where he was imprisoned for a nonviolent demonstration against segregation, Dr. Martin Luther King, Jr. wrote in longhand this letter to respond to a public statement of concern and caution issued by eight white religious leaders of the South. King, who was born in 1929, did his undergraduate work at Morehouse College and attended the integrated Crozer Theological Seminary in Chester, Pennsylvania, where he was one of six black pupils among 100 students,Read MoreRaci sm And Its Effects On Young Black Males3146 Words   |  13 Pageswhom the prejudice is felt. People of color are often negatively affected by these predisposed opinions and actions, whether they are directly or indirectly racist. Just as individuals in society can behave in racist ways, so can institutions. Institutions can be overt or inherently racist. Institutions can also injure people. The outcome is nonetheless racist, if not intentional (Randall). Both racism and discrimination come into play when stereotyping is used in society. The stereotype is defined

Wednesday, December 18, 2019

The Contribution of Functionalist Sociology to an...

The Contribution of Functionalist Sociology to an Understanding of the Role of Education in Society Works Cited Missing Schools serve a function in a complex industrial society that family and peer groups cannot ( Durkheim,1956) Education is important in society. The structure and processes of education systems are related to the general process of socialisation. All sociologists agree with this, but sociologists have many different views about how societies are structured. They have many different views about the role of education in society. The following research will focus on the role of education from a Functionalist, Marxist and an Interactionalist s perspective. Functionalists think of education†¦show more content†¦Also, if a child is attending private school, it does not necessarily mean that the child will be of better conduct. Also, a child maybe placed into the wrong set for a subject, if this happens their intelligence may not be able to flourish, or, if a child is put into a higher set which is too advanced for them, they may feel negative as they struggle with the work, or perhaps embarrassed to ask for help if all the other children understand. On the other hand, it may create a positive influence and encourage the individual to work harder and challenge the fellow students. This is the functionalist idea of a self fulfilling prophecy, so that a student could start to believe and make impossible situations possible. According to functionalism, our status is achieved through exams. Parsons argues that everyone is treated the same way and everyone has the same chance to succeed, therefore those that achieve most in school do so due to their effort and ability and will benefit the society as a whole and will fill the best jobs available. However, Marxist Bowles and Gintis found that students that were creative and independent achieved lower grades which meant these qualities being overlooked. Students who were punctual and dependable would become teachers favourites just because the creative and independent students did not like the way in which there education and work isShow MoreRelatedThe Contribution of Functionalist Sociology to an Understanding of the Role of Education in Society2234 Words   |  9 PagesThe Contribution of Functionalist Sociology to an Understanding of the Role of Education in Society Functionalists have constructed two questions to help them research education. The first question is. What are the functions of education for society as a whole? and the second question is. What are the functional relationships between the education system and other parts of the social system. Firstly, Functionalism is a theory. A theory based on â€Å"value consensus†Read MoreThe Impact of Sociological Theories in Education1674 Words   |  7 PagesThe Impact of Sociological Theories in Education Crystal Taylor-Johnson SOC101: Introduction to Sociology Professor Christine Henderson November 22, 2010 Education is the most important part of a person’s life. Without a good education people would struggle in everyday life just to be able to get by. There are three theories that help understand education. Even though most people feel theories are just someone’s opinions, education has many different theories that support it because these theoriesRead MoreThe Classroom : The Dynamics Of The Hidden Curriculum, By Henry Giroux And Anthony Penna1951 Words   |  8 PagesIn the article â€Å"Social Education in the Classroom: The Dynamics of the Hidden Curriculum,† Henry Giroux and Anthony Penna discuss three approaches to educational theory that have helped to illuminate the socializing role of schools and the meaning and structure of the hidden curriculum. In this article those three theories are labeled structional-functional view, phenomenological view, and radical critical view (often associated with the neo-Marxist analysis of educational theory and practice). EachRead MoreThe Biopsychosocial Model Of Health1824 Words   |  8 Pageswithin health and illness the mind and body cannot be classed as two separate matters because both influence a person’s state of health. The biomedical model of medicine was introduced in the nineteen century. It adopts a scientific approach in understanding health and illness (disease).The biological model indicates that social and psychological processes are vastly unrelated to the development of diseases or illness. That is, it describes illness in terms of a biological malfunction and not psychologicalRead MoreEvery sociological perspective has its limitations. However some are more useful than understanding society. Assess this view. (40 Marks)1087 Words   |  5 Pagesdiscipline of sociology. Functionalism is a structural theory they argue that society is made up of interrelated and interdependent institutions such as education, work, religion, law, the family etc. The main function of these institutions is to maintain social equilibrium. They see society similar to a human body with all the internal parts working together to bring out equilibrium. Functionalists see individual action as the product of social institutions such as the family and education socializingRead MoreA Study Of The Development, Structure, And Functioning Of Human Society909 Words   |  4 PagesAlain Dumas Professor Mackinnon Sociology 111 December 9, 2015 Sociology is the study of the development, structure, and functioning of human society. In other words, it is the study of social problems. We study sociology today â€Å"to see a larger social context of the lives we are living, and in this way give both understanding and meaning to personal experiences† (Personal Experiences and Public Issues). C. Wright Mills, an American sociologist, coined the term sociological imagination. HavingRead MoreEssay on Sociological Perspectives to Understand Society2017 Words   |  9 PagesEXPLAIN HOW SOCIOLOGISTS ATTEMPT TO UNDERSTAND SOCIETY. The main aim of sociology is to seek an understanding or explanation as to how society functions or operates. There are numerous sociological theories, some dating back as early as the 19th century, these include Structural and Marxist Functionalism and Social Action theories. Throughout the years these perspectives have gradually been modernised due to the changes that have occurred in society. In this assignment I shall be looking at the keyRead MoreMarxism And Functionalism : Society And Sport Essay1658 Words   |  7 PagesFunctionalism through society and sport, highlighting the benefits and problems. Both, Marxism and Functionalism are sets of ideas trying to provide an explanation for human society and how it operates. Marxism and Functionalism are both related to a structural view of sociology. That is according to Giddens observable patterns of behavior within a society that shapes the individual due to so many different influences on a person’s daily social interaction. The structural view of society belongs to theRead More Sociology of Racial and Cultural Groups Essay1431 Words   |  6 Pagesperspectives offer theoretical paradigms for explaining how society influences people, taking into account the social factors that impact on human behavior. However, different theories, ideas, and prejudices can influence a sociologists conclusions. Each of these theories has a contribution to make with a distinct focus. Functional theory was influenced by Emile Durkheim. Adherents of this theory emphasize, Various parts of society have functions or positive effects that promote solidarityRead MoreMajor Theoretical Sociological Perspectives: Similarities and Differences2432 Words   |  10 PagesMajor Theoretical Sociological Perspectives: Similarities and Differences Sociology: the scientific study of the development, structure and functioning of human society (Oxford). When the topic of discussion is sociology, Auguste Comte, the â€Å"father of positivism† would come to mind, as it was he who first coined the term â€Å"sociology† (Kreis, 2009). Comte also emphasized that the study of society must be scientific and he pushed sociologists to employ the use of qualitative methods such as observation

Tuesday, December 10, 2019

The Icebreaker free essay sample

Through previous centuries to present day, literature has contained numerous literary devices in works to create an alternate meaning. This â€Å"alternate meaning† often referred to as â€Å"reading between the lines† can be achieved through many literary devices, but one stands out. Satire, the Oxford Dictionary refers to satire as use of humor, irony, exaggeration, or ridicule to expose and criticize people’s stupidity or vices, particularly in the context of contemporary politics and other topical issues. Politicians will use satire in debates to tastefully jab at their opponent without being labeled a profane word. Essentially, satire can let someone openly ridicule without the threat of someone getting legitimately angry. The use of satire can create a more comfortable enhancement to a novel or conversation that may seem stiff, by â€Å"reading between the lines† one will find the â€Å"alternate meaning† comical in most cases. Satire, most often accompanied by humor and mockery can also be found in everyday life through different arguments, debates and etc. Often found in poetry and lyricism, the use of satire can create hysterical tones and express true feelings of the poet or writer. Earliest recorded between 100-200 B. C. in Roman literature, satire became more prevalently used in modern literature when comical inappropriateness became socially acceptable. Satire can sometimes be dark and comical all at once. In Anne Sexton’s â€Å"Cinderella† Sexton mocks and criticizes the average fairytale people are accustomed to. Rather than slightly twisting the well-known fairytale Sexton chose to start with criticizing the average fairytale. By openly mocking and scorning all common fairytales within the first four stanzas Sexton had already set the tone as satirical. In further depths of understanding, Sextons jeered writing style creates the sense of someone speaking in average conversational tone which in turn creates a relaxed mood to the poem. In the first stanza Sexton begins with â€Å"You always read about it† which created a union between the mockery and comical aspects. Then, as an addition to the union created, Sexton finishes the first stanza with â€Å"That story. † which added comical relief to the somewhat somber tone of Sextons twist on the fairytale. The relaxed approach to the tale created more comical aspects than the ever-so average build up, climax, downfall that is associated with most fairytales like Cinderella. In retrospect, Anne Sexton’s â€Å"Cinderella† pokes fun at the institution of marriage and fairytales as a whole, by using satire as shown in every stanza throughout the poem starting with â€Å"You always read about From toilets to riches. That story. † A reader can easily pick up the mockeries and satirical aspects which are portrayed. The use of satire can most commonly be portrayed though some narrative of some sort which is well-known, so that the reader will know it’s satirical immediately after beginning reading. Another use of satire can be found in music, a number of songs and albums have satirical aspects. â€Å"Pray for You† by Jaron and the Long Road to Love has numerous satirical characteristics. The song was meant to be taken literally, about a failed relationship. The artist starts the song by singing a story about asking a pastor what he should do and the pastor tells him to â€Å"pray for those who have done wrong to you†. He sings of praying for her, but not praying for the way the pastor wanted him to. The chorus lyrics are â€Å"I pray your brakes go out runnin down a hill/ I pray a flowerpot falls from a window sill and knocks you in the head like Id like to/ I pray your birthday comes and nobody calls/ I pray youre flyin high when your engine stalls/ I pray all your dreams never come true/ Just know wherever you are honey, I pray for you† The use of satire can be labeled the main component of this song, â€Å"pray for those who have done wrong to you† and as told he begins to â€Å"pray your brakes go out runnin’ down a hill† this prime example of satire because he is praying, but in a taboo way rather than the orthodox prayers most are accustomed to. Through being sarcastic throughout the entity song, the listener grasps the droll as well as sarcastic/satirical aspects of it and in turn relates to the song. A second example of lyrical satire would be the song â€Å"White and Nerdy† by Weird Al Yankovic, which happens to be a parody of the song â€Å"Ridin Dirty† by Chamillionaire. Parodies are examples of satire because the parodied songs sound identical but the words are exchanged with comical opposites to make the song sarcastic or satirical. The beginning lyrics of the original Chamillionaire song are â€Å"They see me rollin/They hatin/Patrolling they tryin to catch me ridin dirty/Tryin to catch me ridin dirty† while â€Å"Weird Al’s† lyrics are â€Å"They see me mowin/My front lawn/I know theyre all thinking/Im so White N nerdy† He is portraying the average pre-judgment of Caucasians and the nerdy aspects they possess in a jocular and facetious tone. The songs sound similar except one is mocking the other which creates a sense of humor and irony which are characteristics of satire. The song was not meant to be taken seriously just as any use of satire, the song’s purpose was comedy. Humor was the objective of the lyricism rather than a sincere tone. As seen in his â€Å"nerdy† lyrics â€Å"Happy Days is my favorite theme song/I can sure kick your butt in a game of ping pong/Ill ace any trivia quiz you bring on/Im fluent in JavaScript as well as Klingon† With the divergent lyrics of the parody, â€Å"Weird Al† put an eccentric and peculiarly odd additive to his parody through the use of humor in satire. In conclusiveness, satire is used to scorn, ridicule or make impractical for the purpose of comedic afflictions in essays, lyricism, novels and other literary works to generate a jocose tone.

Monday, December 2, 2019

Wedding planning free essay sample

The purpose of this assignment is to start your thought processes regarding what will ultimately be a much larger project. These ideas will guide the majority of the other decisions that will be made. The Couple: Separate the information by client (e. g. , bride and groom). Create a profile of each and give a synopsis of who they are. Include their names, hometown, current residence (they may or may not live in the same location), cultural background, religious background, age, education, occupation, hobbies, family specifics (e. g. , names, ages and other relevant details of parents, siblings, etc. ) and any additional information that is pertinent to the couple. Incorporation of a photo of each (and/or together as a couple) is encouraged. Below their individual profiles, include the section on how and where they met, followed by their engagement story. Unique Situations: Every couple is faced with a variety of unique situations that influence the wedding planning process. We will write a custom essay sample on Wedding planning or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page List and thoroughly explain a minimum of two unique situations that this couple faces, detailing the difficulties that these situations present and how they will be creatively addressed. Some examples might include: different religious backgrounds, different cultural backgrounds, specialized needs such as a disability, second marriage for one or both which may include a blended family, unique age cohort, same-sex couple, strained family relations, distance issues, etc. Theme and Vision: Provide a summary of the theme for the wedding and the inspiration (vision) behind the theme. Clearly and thoroughly explain how the theme is relevant to this couple. Give a minimum of three detailed examples of how the theme will be incorporated in the wedding. Budget: You will be randomly assigned a budget. State the budget amount and clearly detail a minimum of two ways that the budget will influence decisions that are made. Also explain who will be paying for the wedding and why. Potential Ceremony and Reception Sites: Choose a minimum of two potential ceremony sites and two potential reception sites and discuss how each option can fit the couple, theme, unique situations and budget. Give all necessary contact information for these sites (full address, phone number, website, etc. ). Timeline: You will be randomly assigned a timeline. State the amount of time that you have to plan the wedding and clearly detail a minimum of two ways that this will affect the planning process. Be sure to include the exact full date (including day of the week) and time of the wedding. Number of Guests: The couple can have between 50 and 200 guests. Select the number of guests and give at least two detailed reasons why this number is appropriate for this couple, their theme and vision, unique elements, budget, etc. Vendors: Create a complete list of the types of vendors who will be involved in the planning and implementation of the wedding. At this point you do not need to specify exactly who those vendors will be. If a certain vendor type generally associated with weddings will not be used, create a separate list and explain why. Layout/Form/Grammar/Spelling: The layout and form should be consistent and professional. Use headings to clearly identify the sections of the project. When referring to the planning team, avoid the use of â€Å"I† and â€Å"we† – use of the neutral â€Å"the planners,† â€Å"the consultants† or a chosen business name is more appropriate. Wedding Planning Project Design Grading Criteria Area Possible Points Points Earned The couple 15 Unique situations 15 Theme and vision 10 Budget 10 Potential ceremony reception sites 10 Timeline 10 Number of guests 10 Vendors 10 Layout, form, grammar, spelling 10 Total points 100

Wednesday, November 27, 2019

More Confusing Spanish Verb Pairs

More Confusing Spanish Verb Pairs Spanish students usually learn fairly early in their studies about how to distinguish between the two main verbs for to be, ser and estar, and the two main verbs for to know, saber and conocer. But because they arent used as often, it is easy to overlook some of the other confusing verb pairs. Among those pairs are those for the verbs to ask, to leave, to apply, to have, to play and to take. This list is by no means exhaustive, but if you can learn how to properly translate these verbs into Spanish you will be well on your way to avoiding some of the most common verb-choice mistakes made by non-native speakers. To Ask If youre making a request for a thing or some action, use pedir. But if youre asking for information about something, use preguntar. Remember that pedir can be translated as ask for or request, so you dont need to follow it with a preposition. Me pidià ³ tres dà ³lares, he asked me for $3. Me preguntà ³ por tres dà ³lares, he asked me about the $3 (as what happened to it). Me pidià ³ que cocinara la comida, she asked me to cook the meal. Preguntà ³ si habà ­a cocinado la comida, she asked me if I had cooked the meal. Note that pedir is irregular. To Leave If youre leaving in the sense of exiting or going away, use salir (you may remember that an exit in Spanish is una salida). But if youre leaving an object somewhere, use dejar. El tren sale a las ocho, the train leaves at 8. Dejà © mis libros en el tren, I left my books in the train. Dejar also can mean to leave in the less common sense of to allow.  ¡Dà ©jame salir! Leave me go! Note that salir is irregular. To Apply If youre applying in the sense of applying for a job, use solicitar. If youre applying something, use aplicar. Tres personas solicitan el puesto de redactor, three people are seeking the editors position. Tengo que aplicar el bronceador, I need to apply the suntan lotion. Note that aplicar is irregular. You also can use aplicarse for to apply oneself. Mi hijo se aplica mucho en sus tareas escolares, my son applies himself well to his homework. To Have To have in the sense of to possess is tener. Haber is usually used much as the English to have as an auxiliary verb with the past participle. Tengo tres libros, I have three books. He leà ­do tres libros, I have read three books. That difference is straightforward. But both verbs can also be used with que to indicate necessity. Tener que followed by an infinitive means to have to, while hay que (hay is a form of haber) also expresses necessity but doesnt specify who is performing the action. Tengo que leer tres libros, I have to read three books. Hay que leer tres libros, three books have to be read (or, it is necessary to read three books). Both tener and haber are irregular. To Play Use jugar when talking about playing a game, tocar when playing a musical instrument. Me gusta jugar al bà ©isbol, I like playing baseball. No me gusta tocar el piano, I dont like playing the piano. Both jugar and tocar are irregular. To Take Use llevar for to take in the sense of to carry or to transport. But use tomar for to take in the sense of to take for ones use. Use sacar for take out in the sense of remove. Me llevas al aeropuerto, youre taking me to the airport. Tomo el tren al aeropuerto, Im taking the train to the airport. Tengo que tomar la medicina, I have to take the medicine. El dentista sacà ³ las muelas, the dentist took out the teeth. Sacar is irregular.

Saturday, November 23, 2019

French Expressions Using Chose

French Expressions Using Chose The French word une chose literally means thing and is also used in many idiomatic expressions. Learn how to say above all, at best, to take bad news well, and more with this list of expressions with chose. French Expressions with Chose la chose en questionthe matter at hand la chose imprimà ©eprinted word la chose jugà ©e (law)final decision, res judicata la chose publique (politics)nation, state avant toute choseabove all else peu de chosenot much, very little toutes choses à ©galesall things being equal, all things considered Cest bien peu de chose.Its nothing really. Cest une chose admise que...Its a known/accepted fact that... Cest la chose ne pas faire.Thats the one thing not to do. Cest chose faite.Its done. Ce nest pas chose aisà ©e de...Its not easy to... Ce nest pas chose facile de...Its not easy to... Chose curieuse, il...Curiously enough, he... La chose est dimportance.Its a matter of some importance. Chose à ©trange, il...Strangely, he... Chose promise, chose due. (proverb)Promises are made to be kept. De deux choses lune : soit ..., soit ....There are two possibilities: either ..., or .... (Infinitive) est une chose, (infinitive) en est une autre.(Doing something) is one thing, (doing something) is another. Il ny a pas une seule chose vraie l-dedans.There isnt a single word of truth in it. Il va vous expliquer la chose.Hell tell you all about it, Hell explain it to you. Je viens de penser une chose.I just thought of something. Tu lui diras / Vous lui direz bien des choses de ma part.Give him my regards. Voil une bonne chose de faite.Thats one thing done / out of the way. à ªtre la chose de quelquunto be someones plaything à ªtre portà © sur la chose (informal)to have a one-track mind à ªtre tout choseto feel a little strange, out of sorts, under the weather prendre bien la choseto take it (e.g., bad news) well se sentir tout choseto feel a little strange, out of sorts, under the weather les chosesthings Au point oà ¹ en sont les chosesThe way things are at the moment. Ce sont des choses qui arrivent.Its just one of those things, These things happen. Cest dans lordre des choses.Its in the nature/order of things. Les choses se sont passà ©es ainsi.It happened like this. Les choses vont mal.Things are going badly. Dans là ©tat actuel des chosesAs matters/things stand right now En mettant les choses au mieux.At best. En mettant les choses au pire.At worst. Mettons les choses au point.Lets get things straight/clear. par la force des chosesby force of circumstance, inevitably avoir un tas de choses faireto have a ton/bunch of things to do faire bien les chosesto do things well/properly faire de grandes chosesto do great things ne pas faire les choses demi/moitià ©to do things well, (UK) to not do things by halves parler de choses et dautresto talk about this and that prendre les choses cÅ“urto take things to heart regarder les choses en faceto face up to things le chose (informal)thingie, contraption quelque chosesomething quelque chose de (bizarre, intà ©ressant...)something (strange, interesting...) Monsieur ChoseMr. Whats-his-name Eh! Chose!Hey, you! Pauvre chose!Poor thing! le petit choseyoung whats-his-name grand-choseThis indefinite pronoun is always used in the negative pas grand-chosenot much, nothing much sans changer grand-chosewithout changing much

Thursday, November 21, 2019

Physical Education Essay Example | Topics and Well Written Essays - 500 words

Physical Education - Essay Example 3. Experts perceive that physical activities used as punishment and/or behavior management tools is a â€Å"quick fix† that actually might discourage the behavior it is intended to elicit. They have perceived that using negative consequences to change behavior suppresses the undesirable behavior only while the threat of punishment is present. It is not a long-term or permanent fix as it does not teach self-discipline or address the actual behavior problem of the students. Thus, student behavior patterns are not changed. 4. There are several strategies or techniques that could be used to address a behavior issue in a physical education class. Students may be included in establishing expectations and outcomes early in the year, and to review those expectations and outcomes frequently. They can also be included in meaningful discussions about goals and how to reach them. Another is to practice and reward compliance with rules and outcomes. There is also a need to be consistent wi th enforcing behavioral expectations within the learning environment. Also, offer positive feedback and catch students doing things right. It is important not to reinforce negative behavior by drawing attention to it. Students should also be held accountable for their misbehavior.

Wednesday, November 20, 2019

See Assesment Criteria Essay Example | Topics and Well Written Essays - 1500 words

See Assesment Criteria - Essay Example Life expectancy decreased substantially in this period, in some areas by much as 25 years. Some of the major diseases that changed population dynamics greatly were cholera, smallpox, tuberculosis amongst others. The government of Great Britain struggled to contain these diseases and it was only with better living conditions, increased sanitation, reduced virulence of the disease and vaccinations that finally reduced mortality rates. In modern day infectious diseases, many of the same concepts are applicable in their control and better understanding of these has led to a continuously increasing life expectancy since Victorian times. Cholera was one infectious disease that increased mortality greatly. Cholera epidemics affected Great Britain, primarily London, between 1831 and 1866 (Halliday, 2001). While it was not known at the time, cholera is a water-borne disease that is caused by drinking water contaminated with choleric excreta. The bacterium is temperature dependent and multiplies rapidly in high temperatures (Cholera in England, 1893). However, in the Victorian era, the `miasmatic` theory was formulated to explain incidence of cholera. This theory assumed it was air, not water, which acted as a vector of transmission (Halliday, 2001). This assumption was unsurprising given that air pollution was major problem in London at the time. In fact, during the summer of 1858, the river Thames, filled with sewage, was referred to â€Å"Great Stink†by the Times. It was an anaesthetist, John Snow, who offered up an alternate explanation to the miasmatic theory. Snow observed that there was a high mortality amongst the users of a contaminated water pump during the cholera epidemic and persuaded the parish to remove it. This reduced mortality rates in the area greatly (Halliday, 2001). Furthermore, he observed that people getting their drinking water from a part of the Thames that was not polluted, showed much lower mortality rates. Unfortunately Snow’s ideas

Sunday, November 17, 2019

Violent Media Essay Example for Free

Violent Media Essay Violent media is inevitable in our daily lives. In recent years, the popular media seem to have become increasingly violent. Whenever you turn on the TV, read the newspaper or comic books and also when you play video games you can easily find that violence is one of the most popular forms of entertainment. Some people believe that violent media have positive effects on young people and children, however others think that violent stories are harmful to kids and we need to keep them away from them. I think that violent media can affect children in many bad ways. According to Gerard Jones, violent media has positive effects on kids because through this stories, they can meet their emotional and development needs. Also they can help children and young people improve their self-knowledge and sense of potency though heroic, combative storytelling. Jones also believes that violent media is a positive influence on children because some cartoons, bloody videogames, toy guns and other â€Å"creative violence† gives children a tool to master their rage and also says that children need violent entertainment in order to explore the inescapable feelings that they had been taught to deny. Jones makes some good points. He says that violent media makes children more confident and with the idea of superheroes and it makes them feel powerful, when in reality they feel powerless since that comes with being â€Å"young and small. † He used the example of his son. He said that his son was afraid of climbing trees and the writer read him an old Tarzan Comic book and that made him a more confident kid. After that his child climbed the tree. Kids always try to imitate what they see. However others think the opposite, that violent stories are harmful to kids and we need to keep them away from these stories. Cartoon violence makes children more aggressive â€Å"High levels of violence in cartoons such as Scooby-Doo can make children more aggressive, researchers claimed. They found that animated shows aimed at youngsters often have more brutality than programmers broadcast for general audiences. And they said children copied and identified with fantasy characters just as much as they would with screen actors. The study also found that youngsters tended to mimic the negative behavior they saw on TV such as rumor-spreading, gossiping and eye-rolling. The U. S. psychologists quizzed 95 girls aged ten and 11 about their favorite TV shows, rating them for violent content and verbal and indirect aggression. The shows included Lost, Buffy the Vampire Slayer, American Idol, Scooby-Doo and Pokemon. The researchers found that output aimed at children as young as seven, which included a number of cartoons, had the highest levels of violence†. In my opinion violent media can affect children in many bad ways. It might make them feel addicted of wanting to see more media images or video games of violence just because they find it cool and also because their friends also like it. Moreover violent media might cause aggressive behavioral problems, they can become less aware to hurt and sorrows of other people and they would be more afraid of their environment, and finally they would be more aggressive and bellicose. Everything that children see or hear in the media early on their lives affect them in some ways. Unfortunately, violence is one of the most popular forms of entertainment.

Friday, November 15, 2019

Roses Journey Upon the Ship of Dreams :: Creative Writing Titanic History Essays

Rose’s Journey Upon the Ship of Dreams My journey started when I saw a report on the television. The report was about a picture which the ocean archaeologist’s found. The picture was of me, not now a course but when I was a young teenager. Titanic researchers with the ocean archaeologists were looking for a ruby which was worn by someone on the titanic, they’d been looking for 20 years but now they’d come across a picture of a lady wearing it around her neck. They had found the picture miles under the ocean, they were showing there founding’s on TV. I just caught a little glimpse of the image on TV. I was ecstatic; I was so excited I thought I had lost that picture for ever but I was wrong. It was remarkable that the picture had been under water for nearly 100 years and it was still in good condition. I had to see it, for real. I phoned the helpline; a young man answered the phone there was lots of racket in the background but could here this young man speaking on top of it all, â€Å"hello how we can help you?† He asked. I replied by saying â€Å"I wanted to know if you have found the heart of the ocean yet?† He sounded quite surprised. â€Å"What’s your name?† he asked. â€Å"Rose Dawson† I responded. â€Å"Now, Rose Dawson you have me attention,† he uttered. â€Å"Now tell me who that lady in the picture is Rose?† he continue to questioned. â€Å"The lady in that picture is me!† I said. â€Å"That can’t be true, if it was, u must be over 100 years old† he claimed â€Å"Actually I’m 101 next month† I countered I was invited to the ship, not the titanic, but to the research ship. I stepped out of the helicopter. There were so many machines and so much noise and racket. There were people running about, It reminded me of that night when the ship hit the ice berg. I felt so vulnerable. I was also quite anxious to believe that I was here 100 years ago, when the titanic foundered. I could see the sights I saw that day, crossing my mind back and forth. It was like a time bomb had exploded in my head and I was remembering everything. The young man presented my room. It was so basic two beds and a window and a TV. I was sharing my room with my granddaughter who I didn’t think knew what was going on, she look confused. â€Å"Would like anything else Mrs. Dawson† the young man asked.

Tuesday, November 12, 2019

Of Mice and Men Character Analysis: Loneliness Essay

In Of Mice and Men many characters are lonely or at least act that way. The characters I think are lonely are Lennie, George, Candy, Crooks, and Curley’s Wife. The loneliness in the story is what causes most of the conflict in the story. Everyone in this story is lonely or must have been lonely. I think loneliness is one of the most important parts of this story. Lennie is one of the loneliest characters in the book. He makes friends with animals, he likes to pet them and talk to them even if they are dead. Him being lonely even caused him to get trouble in weed. As a bright side to it, as result he meets his best friend, George, who helps him through the rest of the story. It is truly the best relationship throughout the whole book. Lennie however is still lonely with George. When they get to their new job he gets into even more trouble due to his loneliness; first killing his pup followed by doing the same to Curley’s Wife. Crooks is lonely, however I think he probably most times is just overlooked. No one wants to be with him because of his race. This does take place when there was still segregation. Even his room is set aside from the rest. While everyone sleeps in the bunk house he sleeps out in the stable with the horses. Then one of the only times they spend time with Crooks, in my opinion, was not a pleasurable experience for him. Candy had his dog. Which he must have really liked and he must have had it for a long time because when everyone else was sick of the dog he still kept him around. This is why I think Candy was sad during the duration of the story or before. Eventually he does let go of the dog but he can’t even kill it. Curley’s wife always acts like she is lonely. I say she is most likely acting because there is a possibility that she is the kind of narcissistic person who always needs more and more attention. She is always â€Å"looking for Curley† and she ends up mainly just taking to whoever she finds. She even goes as far as to offer Lennie to feel her hair. At one point at her life she even had the chance to become an actress where she would have been able to reach the maximum level for attention. She had this once in a life time opportunity stripped from her by her mother. That’s why I believe she feels she needs all the attention she actively seeks out. George in the story has only one true friend, Lennie. This friendship is only out of pity, but I don’t think George would purposefully abandon Lennie. George keeps Lennie in good standing with other people and tries to keep him out of trouble. George does get along with the other characters but I don’t think any of them really are a true friendship like what he has with Lennie. The loneliness progress the story like so. Lennnie’s solitude and love to feel soft things causes the accident in Weed with the girl’s dress. George’s seclusion, supervision, and companionship with Lennie grounds George to be entangled with him. Lennie again being desolate makes him ask George for one of Slim’s pups. He kills this pup on accident after it bites him. He is sitting in the barn thinking about what he had done and even talks to the deceased puppy. Curley’s wife finds him in the barn and in a way tries to comfort him. Lennie being the rough person he unfortunately is kills her on accident. All of these events were product of someone feeling alone. As this paper has thoroughly shown most of the characters in Of Mice and Men where lonely and were at one point in their life. All of the conflict originates in someone’s search for attention, love, or friendship. That the main component at the core of the story is loneliness.

Sunday, November 10, 2019

Dairy Milk Chocolate

delightful combination of milk chocolate and white chocolate. Giving consumers anexciting reason to keep coming back into the fun filled world of Cadbury. Our Journey: Cadbury Dairy Milk has been the market leader in the chocolate category for years. Andhas participated and been a part of every Indian's moments of happiness, joy andcelebration. Today, Cadbury Dairy Milk alone holds 30% value share of the Indianchocolate market. In the early 90's, chocolates were seen as ‘meant for kids', usually a reward or a bribe for  children.In the Mid 90's the category was re-defined by the very popular `Real Taste of  Life' campaign, shifting the focus from `just for kids' to the `kid in all of us'. It appealedto the child in every adult. And Cadbury Dairy Milk became the perfect expression of  Ã¢â‚¬Ëœspontaneity' and ‘shared good feelings'. The ‘Real Taste of Life' campaign had many memorable executions, which people stillfondly remember. However, the one with the †Å"girl dancing on the cricket field† hasremained etched in everyone's memory, as the most spontaneous ; un-inhibitedexpression of happiness.This campaign went on to be awarded ‘The Campaign of the Century', in India at theAbby (Ad Club, Mumbai) awards. In the late 90's, to further expand the category, the focus shifted towards wideningchocolate consumption amongst the masses, through the ‘Khanewalon Ko Khane Ka37 Bahana Chahiye' campaign. This campaign built social acceptance for chocolateconsumption amongst adults, by showcasing collective and shared moments. More recently, the ‘Kuch Meetha Ho Jaaye' campaign associated Cadbury Dairy Milk  with celebratory occasions and the phrase â€Å"Pappu Pass Ho Gaya† became part of streetlanguage.It has been adopted by consumers and today is used extensively to express joyin a moment of achievement / success. The interactive campaign for â€Å"Pappu Pass Ho Gaya† bagged a Bronze Lion at the  prestigio us Cannes Advertising Festival 2006 for ‘Best use of internet and new media'. The idea involved a tie-up with Reliance India Mobile service and allowed students tocheck their exam results using their mobile service and encouraged those who passedtheir examinations to celebrate with Cadbury Dairy Milk.The ‘Pappu Pass Ho Gaya' campaign also went on to win Silver for The Best IntegratedMarketing Campaign and Gold in the Consumer Products category at the EFFIES 2006(global benchmark for effective advertising campaigns) awards. During the 1st World War, Cadbury Dairy Milk supported the war effort. Over 2,000male employees joined the armed forces and Cadbury sent books, warm clothes andchocolates to the front. 38 Cadbury's big Bytes Kuch meetha ho jaye uggests Cadbury India, its brand ambassador Amitabh Bachchansmiling down the hoardings lined along Mumbai's Marine Drive right down to thecompany's corporate head office at Mahalakshmi. While the chocolate major is waitingfor Di wali to see a turnaround in its business after the worm’s controversy, at the momentit's all about driving growth for the category, which has seen a decline since the firstquarter of this year. Being the market leader in chocolates with a 70 per cent share, the company hasattempted to stretch the boundaries within chocolate confectionery.It has also beenadventurous in unleashing a brand new category within chocolate early this year. Introducing the concept of sweet snacking, it launched Cadbury Bytes in the south withthe positioning `Snacking ka meetha funda. ‘ The product is a crunchy wafer pillow with achoco-cream centre and is being rolled out nationally. 39 Explaining the need to introduce this new category, Bharat Puri, Managing Director,Cadbury India, says, â€Å"While we were sure of our core competencies, there was need for  innovation to deliver double-digit growth.What we found was that we were under-represented in the area of snacking on the go and that th ere was a need for a light crunchysnack. † While entry into salted snacks was ruled out, sweet snacks were the obviouschoice, and Bytes is unique to the chocolate major's Indian portfolio. Getting the right product and packaging was a challenge for the company. It has sub-contracted the product to get the volumes and is poised for a national launch.Adds Puri,†After all this was the first category anywhere in the world that Cadbury was entering andwe did not have the expertise. So the best way was to test-market the product and todaywe find that it has already bagged five per cent of the chocolate market. â€Å"The company has no apprehensions of cannibalization of its chocolate brands. It believesthat while its chocolates are more of indulgence products, Bytes is about snacking whenone is hungry and can be treated as a snack in between meals.The aim of this project is to evaluate the marketing strategy of Cadbury's Dairy Milk. To do this, I will need to gather informati on about the product; I will ask a questionnaire which is a primary research method. Then I will also gain some secondary research, this will be achieved by searching the internet for information and from a product information letter from Cadbury. I will investigate all aspects of Dairy milk's marketing mix, these include: product, price, promotion and place.After I have investigated these aspects I will analyse and evaluate my results from the Primary research. History of Dairy Milk and Cadbury Cadbury's started as a one-man business, opened in 1824 by a Quaker, John Cadbury, in Bull Street Birmingham, was to be the foundation of Cadbury Limited, now one of the world's largest chocolate producers. By 1831 the business had changed from a grocery shop and John Cadbury had become a manufacturer of drinking chocolate and cocoa, the start of the Cadbury manufacturing business as it is known today.Dairy Milk is a brand of chocolate bar made by Cadbury's popular in the United Kingdom and around the world. It was introduced in 1905. There are a number of varieties including Fruit ; Nut and Whole Nut. And ‘Fruit' variety was available for a short time but was discontinued. In 2003 Cadbury's made Dairy Milk into superbrand, bringing a number of different products under the Dairy Milk branding. For example Wispa bars were phased out and replaced by â€Å"Dairy Milk with bubbles†. As of 2004, there are ten varieties of Dairy Milk produced in the UK

Friday, November 8, 2019

buy custom Brookshire Brothers Innovative Concept essay

buy custom Brookshire Brothers Innovative Concept essay Happy customers stay to be yours and not someone elses. Many business gurus and heads of customer care departments of successful companies concur that the most fundamental aspect of a company does not only lie in having a good product, but also the ability to provide clients with a desirable level of service (Garry, 2011). The reason for running a business after all is to make profits and it therefore it makes sense to take care of the customer. Good customer care service is an innovative concept because it is one of the most neglected areas of management. Innovation concept A company has to provide excellent customer care so that it can distinguish itself from the products and services that its competitors provide. The customers should believe and see that the customer service they are being offered gives them the overt benefit. The Brookshire Brothers can for example say that the instant oatmeal that they sell has cancer- fighting properties as observed in three out four people who took the particular oatmeal that they sell, constantly. Another innovation concept requirement is that the concept should be feasible and hard to reproduce. The power engine of any business is customer care and this is what makes it a priority. All companies have a customer care service but Brookshire Brothers can make their customer service hard to copy by going an extra mile and giving them comfort that cannot be imitated by others. Companies need a regular flow of income to keep them in business and for this reason it is feasible idea and easy to implement. Once the customers are satisfied with the services that they are being given, then the entire organization will have an excellent customer care system. The returns of good customer care exceed its costs because a company that delights in giving good service to its customers retains 6he old customers and attract new ones. This will in turn create a good image of them in blogs, in the media and in forums, subsequently leading to higher profits. The cost of attracting new customers is much higher than the cost of retaining existing customers. One of the main pointers of a strong value proposition is that it gives itself to being spoken in simple and clear terms, and very briefly. It is important that a business has a unique value proposition, lest they get lost in a sea of other companies with similar value propositions. Customer service is a great way of achieving a value proposition, but it should be stated in a way that it will for example take complete ownership of the problems of their customers and solve them, so that they do not have to worry.an example of a value proposition is we take complete ownership. Customer service has the ability to offer a complete value proposition because it touches on all aspects of the business. The customer care service also handles and organizes the many elements that make up an effective customer care structure. They deal with pricing strategies, the human aspect of customers, policies, systems and technology. They especially play a fundamental role in improving the policies and systems to desirable levels of the customers. This is what makes customer care have a complete value proposition (Amato-McCoy, 1999). No customer is interested in customer service system that has no intrinsic worth, regardless of whether it is the best. A company that goes that extra mile to please and give good service to meet the needs of its customers is hard to imitate because what is seen on the outside is the excellent customer service, but the rigorous procedures that they have used to get there remains unknown. A good example of how good customer care service sells unique is how it solves its problems, frustrations and challenges. The exceptional selling proposition that they give that guarantees to take care of their needs such as pick up their customers therefore saving them trouble of having to hire cabs i s unique and hard for other companies to imitate, because if they want to, they will have to go through rigorous processes starting from the administration downwards, for such a proposition to be approved, implemented and be a success. Company, products and markets Brookshire brothers , is a company that was established in 1921, but later on split into chains of stores that now deal with a variety of products, which include; food , groceries and tobacco products and the distribution of gas. The Brookshire Brothers Company in Dallas, Texas is widely known for the excellentand friendly services that they offer, clean stores and technological innovation. The companys mission is to build an all-inclusive equity in the company by making its employees loyal, and these employees will in turn give good service to their customers, thereby improving their public image (Pederson, 2009). Their objective strategy is to provide their customers with a level of service that cannot be found anywhere else in their locales. This Brookshire Brothers Company deals with groceries and therefore runs several grocery stores. The product line of their chain stores includes food and food complimentary items, fresh produce, dairy items. They also handle sea food, bakery g oods, frozen foods, canned foods and fresh farm produce. Some of the labels of the food products that they sell are Hy Top and Better Valu. Company Fit Their customer care concept of prioritizing the needs of their customers augurs well with the companys mission and strategic objectives of friendly services, clean stores and at the prime of technological innovations. All these efforts are geared towards ensuring that the customers get the best of the services they can offer because the core of their business is to take care of their customers. They therefore rely on their human capital to fulfill their vision, mission and strategic objectives. These people are trained on strong customer orientation and quality products and services.in doing this, they have successfully guarded against lack of service and courtesy to customers. They value their customers as they know that the value of bringing in new customers is almost five times higher than the value of keeping old ones. So instead of going to look for new customers, they give the best of their services to the older ones and these ones will go and paint a good image of the company and in this way they attract new customers. In the end their mission and vision statements of great customer service makes their sales soar, brings more people, gives them the chance to repeat business with their regular clients, and get value from them. Intended Target Market and Competition The company has a number of small and large markets like the population around Dallas. They also have formal markets for example the large supermarkets in Dallas which provide a reliable market for their products (Chain Store Age Executive, 1991). Moreover, they sell their merchandise to individuals through their retail and supermarket stores in Arkansas, Texas, and Louisiana. They also do it through e-commerce websites. The company offers excellent customer service and their products are suited to the needs of their customers. They have banked on this because other companies do not give such quality service and a wider range of products to their customers; neither do they give priority to the desires of their clients. Product, Service and Process Some of their unique products are French, Indian and Mediterranean delicacies, products that other groceries do not stock or hardly ever have. They for example stock Hispanic delicacies and have even published these foods in magazines, to cater for the growing Hispanic population in Texas. They also beat the price listings of their competitors, giving customers value for their money. One such service is that they have incorporated into their customer care service the concept of self-service, such that instead of having the customers place their orders to the clerks to fill them, they can walk in and chose what they need. This encourages their customers to have a look at all that they have, then made informed choices. This has helped them cut on expenses and has helped build a stronger customer base. They also have belts that transport the goods bought, so that the customers find them packed .very efficient indeed. Such a concept has yet to be adopted by similar stores and this is their selling point. They also deal with a wider variety of groceries, larger volumes and at lower prices. They ensure that their customer care representatives give friendly greetings to all their customers when they check in to the store and heartfelt greetings from the employees they encounter as they shop, from the stockers to those at the counter. The company does not only benefit, but the customers do as well. By offering a wider range of groceries, the customers are now able to comfortably choose what goes well with them. Furthermore, their customers also save some money as the prices on goods are cut. The good customer care gives them a big llead against their competitors (Lehbar, 1963). Competitive Differentiation The customer care service that Brookshire Brothers Company offers is different from the competitive offerings of other companies because these companies do not give the attention to the quality of services they give. Many managers and executives always pin down customer services to a particular standard that cannot be easily changed. However, such services should be made variable because good customer care is a relationship building tool. This is what the Brookshire Brothers Company realized and has used it to their advantage. They have been able to connect emotionally with their customers and this is what has given them edge over their competitors. They have used the concept of under- promising and over- delivering. Their customers have therefore realized that the level of service that they are being given is higher than what they expected. Their friendly customer service has earned them sustainable competitive advantage and subsequently, their performance has improved. They have also cut on their costs and the speed at which they offer their services is effective. Their customers are satisfied by the way they are handled they rarely take their businesses elsewhere (Doherty, 2003). This has earned them a growing number of customers because they have made customer satisfaction a major factor in the decisions that they make concerning their products. Critical Risks and Limitations Despite all the benefits that the Brookshire Brothers Company has earned, they should not overlook it as it has risks as well. Todays environment has its challenges. Customer care service must cater for the needs of all its customers, from the casual observer to its senior most clients. This poses a challenge because the customers are so many and they all want their needs to be well catered for and the company may not be able to keep such a relationship consistent at all times. One disgruntled customer may ruin their image and this will cost them business. The aspect of customer service also covers a very wide range of activities. It involves listening to the needs of clients carefully, giving them feedback as soon as possible, give priority to their views, look into their complaints, have interpersonal relationships with them and ensure a happy existence at all times. This is very demanding and the company might end up eating into their profits to satisfy their customers, yet the business does not return the money spent. It also requires human resource which is quite a task to find especially representatives who can deliver. The other challenge is delivering customer value. Some customers give very unique and specific desires that sometimes overwhelm the service providers as they have to make big sacrifices. Brookshire brothers also find it quite a challenge to giving possession utility. Moreover, the concept of the marketing versus the selling concept is a challenge for them because they have products that are not selling and so they have to adopt measures that will make the product sell. Such measures include cutting the prices or more advertising. They therefore should balance between the efforts that they make to give them an appeal to their customers taking care not to concentrate much on one aspect like customer care. They should for example have consistent branding and product quality (Garry, 2011). Conclusion Brookshire Brothers Company has experienced such a steady growth since it was started. This is because it sought to beat its competitors by having strong base and friendly customer care service. Their aggressive hospitality has put them at the top of their league and in return they have realized great profits. It has however taken them more than friendly customer care service to get where they are today, because they had to diversify their operations to counter the emerging competition. They have given priority to innovations especially regarding customer care which was very important if they had to increase its image especially because they are facing a greater number of competitors. Their business has not been without challenges though; they have run into losses trying to satisfy the specific needs of their clients. Because they deal with perishables, their products have gone bad leading to losses. Their prices of their dairy products sometimes hit rock bottom yet they have to be deft enough to explore other opportunities. Despite all this, they have managed to remain at the top. Buy custom Brookshire Brothers Innovative Concept essay

Tuesday, November 5, 2019

Take the Stress Out of Author Marketing

Take the Stress Out of Author Marketing Weve all heard it: You need to spend time building and interacting with your audience. You need a website and a blog. And dont forget about book signings. Facebook, Twitter, Google+ and LinkedIn social interaction should all be regular parts of your weekly marketing habits. They dont happen Im a writer, not a marketer, we complain. Some have hired a publicist to handle all these marketing details, but that can become expensive. There is another option that many writers are now utilizing. Its the growing league of Virtual Assistants (or VAs}. As the title implies, a VA operates virtually, via online and telephone interaction with their clients. Each VA has a unique skillset which she employs, but most are very Internet savvy. The primary function of a VA is to take on tasks delegated to them from their client, so their client can spend their time on their primary focus, in the writer’s case, writing. Taking on social media posting and interaction is a common task delegated to a VA. They can create your author Facebook page, Twitter account and LinkedIn profiles. Once these are setup, they can create appropriate posts to each of these accounts on a frequency schedule that fits your preference and your budget. Need to create a webpage to announce your next book? Can’t keep up with your blog postings? Your VA can take care of that for you, too. VA skills are not limited to these types of online marketing tasks. A VA could also arrange for book signings or speaking engagements. They could design postcards or posters to promote a book signing or book release. They could track the status of your submissions to agents and publishers. They could even be your research assistant, collecting data for your historical novel or hunting down sources for a magazine article. Now that I’ve gotten you all excited about the possibilities of unloading some of those time consuming tasks off your to-do list, the next question you’ll have is – â€Å"How do I find a VA?† There are lots of ways to do that. There are companies online that specialize in providing VA services. HireYourVirtualAssistant.com is one, ContemporaryVA.com is another. If you’d prefer to hire an individual directly, you could post an ad with WAHM.com, a job service newsletter that many VA’s subscribe too, or on one of the online bidding sites like elance or Guru. Simply inquiring among your network of writers may turn up names of VA’s that others have used and have been happy with. How much will a VA charge for their services? That can vary greatly. Many will charge Haven’t you always wanted your own personal assistant? Delegating some of your marketing tasks to a VA can unload a whole lot of stress and be profitable, as well. After all, marketing is all about increasing sales. Hiring a good VA can be one of the best investments you make in your career.

Sunday, November 3, 2019

L2 Journal Article Critique Essay Example | Topics and Well Written Essays - 1000 words

L2 Journal Article Critique - Essay Example There are discussions of few theories in the Second Language Acquisition (SLA) such as Stephen Krashen’s theory though it had some drawbacks and failed to answer few questions. The 1990’s saw some good theories in relation to SLA such as Michael Long’s interaction hypothesis, Merrill Swain’s output hypothesis and Richard Schimdt’s noticing hypothesis. After this brief discussion, the author then goes on to highlight the differences between mother tongue and second language acquisition. He says that learning of a mother tongue is a natural process and the child has the interest of learning it right from the moment he or she is born. On the other hand, learning a foreign is an artificial process and the child has little motivation towards learning it. After this, comes the problem in learning the second language where factors like age, attitude, background/ atmosphere is taken into consideration. It also discusses the interferences from the mother lan guage such as sound, structure, word order and issues like vocabulary, capitalisation, apostrophes and pronunciation. The author then continues the article by discussing the benefits as to how a mother tongue helps during the learning of a second language. Finally the author concludes the article by saying that the first language or the mother tongues definitely causes interference in the learning of the second language. (Bialystok & Hakuta, 1994) The author has done a very good in depth review of the subject at hand. He has started with a brief discussion about first and second to make the readers understand what it actually means. Later on he also glanced into the history of the evolution of second language. In the later part the author has done a thorough discussion about the differences in the mother tongue and second language and how it can pose a problem in the learning. Since the topic of discussion is â€Å"Role of mother tongue in learning English as the second language†, this part is important

Friday, November 1, 2019

Social movement Essay Example | Topics and Well Written Essays - 750 words - 2

Social movement - Essay Example The homogeneity of the Abolitionist Movement was however soon to be fragmented with the increasing participation of African-Americans in this movement for their emancipation. The involvement of Blacks in the movement made it move beyond its erstwhile minimalist agenda of slave emancipation. The movement gradually began to press for political and social equality in all domains for Black Americans. This perhaps somewhat predictably caused a rift between the White abolitionists and their Black counterparts. The abolitionists adopted a number of measures to have their demands heard. They sent innumerable petitions to the American Congress, wrote pamphlets and treatises giving moral, religious and social arguments against slavery and held conferences and speeches to mobilize mass support for their cause. One of the very first White abolitionist was Benjamin Lay pointed to the moral and religious underpinnings of slavery and termed it a â€Å"notorious sin†. Anthony Benezet, yet another early abolitionist combined a didactic critique of slavery with its economic implications. He argued that if owners of slaves would stop their demand for slaves, the heinous practice of the Atlantic slave trade would inevitably come to an end (Abolition, Anti-Slavery Movements, and the Rise of the Sectional Controversy). Perhaps the first outspoken Black abolitionist figures were Frederick Douglass and Sojourner Truth. Truth spent a considerable part of her life as a slave before gaining independence through the New York Gradual Abolition Act of 1827. She advocated not merely race equality but was also extremely ahead of her times in advocating gender equality. Douglass on the other hand was an extremely impressive orator who worked in collaboration with leading abolitionist leader William Lloyd Garrison to speak widely and powerfully for the cause of slave emancipation. Douglass’ numerous writings and speeches went a long way in

Wednesday, October 30, 2019

Global citizenship is an idea whose time has finally come Discuss Essay

Global citizenship is an idea whose time has finally come Discuss - Essay Example It also aims at studying the underlying assumptions and ideology behind the two concepts supported by evidences. The Idea of Global Citizenship In recent times the idea of global citizenship in its various forms is fast gaining momentum all around the globe. It is inspiring youngsters to grow into global citizens; it requires them to be morally responsible, intellectually competent and culturally perceptive to diverse cultures. The trend for global citizenship started with social movements like eradication of poverty, labor rights, environmental protection etc. These organizations claim that they work for the welfare of humanity by ensuring social justice and democratic accountability in the world economy. These organizations claim the global citizenship and hence welfare for the humanity (Giddens, 2010). Global corporations also are working for the propagation of concept of global citizenship by projecting socially responsible public image through their corporate social responsibili ty (CSR) activities. The concept of global citizenship has also seeped into the kind of human capital. The graduates of prestigious universities not only study but also work in global organizations different from their country of origin and have contacts literally all over the world. Such human capital also claims to be global citizens. Global citizenship is not a new phenomenon but it dates back to ancient Greece history. It is reflected in the fact that the word â€Å"Cosmopolitan† is a composite of Greek words for â€Å"order†, â€Å"universe† and â€Å"citizen†. In fact the idea of global citizenship is older than the concept of nationalism. This concept of global citizenship can be attributed to the growing public awareness about the global interdependence. However opponents of this theory which constitutes the intellectuals and political agents discard it as an impractical theory. They claim the concept of global citizenship is not possible in the a bsence of international or global governing bodies and global governments. The proponents of national government find global citizenship especially weak in the realm of politics, political science and legal issues where nationalism plays a vital role (Schattle, 2008). On the wake of global platform for digital communication and the interdependency of world the concept of global citizenship may flourish in other ways in educational institutions, global corporations and social organizations for humanity etc. Globalization and Citizenship Globalization and migration is seen as major threat or challenge to identity, belonging, humanitarian laws and human rights. As the world is becoming more global and open, the need for the protection of citizenship is growing. The major threats to citizenship are political threats, immigration or international migration and mobility, the growing trend of intolerance and religious fundamentalism and the endangered environmental and social security. The re is a trend of restructuring of welfare system to match the changes in demographics. The

Monday, October 28, 2019

Macbeth- Character Connection Essay Example for Free

Macbeth- Character Connection Essay William Shakespere:MacBeth- Character Connection (feelings) The feeling toward Macbeth and reaction to the end of the play differ amongst readers. Although everyone perceives the horrifying tone that ends the play, the feeling of sympathy for Macbeth is also present. Sympathy might be expressed toward Macbeth because of the fact that something or someone else caused the beginning of his downfall. The witches and Lady Macbeth are to blame for this. Relating to Macbeths character and understanding how he feels and acts is a crucial aspect in understanding the play fully. Shakespeares method of letting the readers react and connect to Macbeths character is one of the many concepts that makes Shakespeare such a great author, and makes Macbeth such a remarkable play. Macbeths complete self-destruction originated with his encounter with the witches. In the beginning of the play, he is a soldier with good intentions and no aspiration for harm. At this point, Macbeth has not yet been influenced by the witches and the ambition they provoked. As soon as he meets the witches his demise begins. Being truly interested in the witches predictions, Macbeth quickly rises in power and begins to neglect his conscience. The witches seem to have total control over his mind and his behavior. They trigger Macbeths destructive actions, which ultimately become his habit to kill. Macbeths wrongdoing did not originate in his mind and soul, but rather resulted from him being a victim of circumstance and misfortune, and therefore, he deserves sympathy. Lady Macbeths aggressive and ambitious nature is another key influence on Macbeths behavior. Lady Macbeth challenges her husbands manhood by taunting him and forcing him to kill Duncan. Since he fulfilled her order, he started losing his integrity and relying less on his conscience. It is easier to have sympathy for a person who is not entirely to blame for his actions. In Macbeths case, his wife was at least partly responsible for his demise. As a reader of Macbeth, I can indirectly relate to Macbeths character. I recognize that it is possible to be influenced by someone into acting immoral. Under the affect of peer pressure, for instance, a person can act irresponsibly causing harm. Although we cannot justify the wrongdoing of a person, we feel sympathy for him or her, realizing that their decisions were not created solely by their mind, but rather resulted from other multiple factors. Macbeth is at the mercy of the witches and Lady Macbeth and therefore not entirely responsible for all his actions. Despite his wrongful actions, Macbeth does not exemplify pure evil. Thus, sympathy toward him is not uncommon. His being weak and imperfect gives us the ability to relate to him as a human being. -a1b2c3ff

Friday, October 25, 2019

Leonardo Da Vinci :: essays research papers

It was the period of the renaissance when Leonardo da Vinci was born on April 15, 1452. Leonardo was born a farmhouse in Anchiano, which is 2 Â ½ miles away from Vinci. The family of Leonardo lived in this area since the 13th century. The father of Leonardo da Vinci, Ser Piero, was 25 years old; he was a public notary when Leonardo was born. The mother of Leonardo was called Catarina. Her first name is all what is known today. The Baptismal chapel in Vinci is where Leonardo was christened. Leonardo was christened from the name Piero da Bartholomew to the name Lionardo not Leonardo. The chapel is inside the church of Vinci. The church beside the castle of Vinci are formed the skyline of his town. Leonardo lived in Anchiano for five years until he settled to Vinci. Vinci is a small town, placed at the foot of Monte Albano. From this time he was member of his fathers family, but he was never considered born to his mother and father. In Vinci Leonardo went to school. It was told that teachers of Leonardo da Vinci were despaired about all the questions and doubts of Leonardo. Leonardo learned at school to read write and mathematics. He also learned geometry and Latin. Later Leonardo tried to improve his knowledge in Latin, because he thought that he didn't learn enough Latin in school. This may be the reason why Leonardo did his notes in Italian. Leonardo lived in Vinci until 1466. With the age of 14 Leonardo moved to Florence where he began to work in the workshop of Verrocchio. Verrocchio was at this time the most gifted artist in Florence. He was a sculptor, painter, goldsmith, bronze caster and more. Verrocchio had a lot of influence on Leonardo. Verrocchio was fascinated by the drawings of Leonardo so he gave him a place in his workshop. Leonardo worked at the workshop of Verrocchio with some other famous artists like Botticelli. Leonardo started working with mixing of colors and then he painted simple parts of paintings. There are no works of Leonardo known between 1466 and 1472, but Leonardo taught himself to paint in oils at this time. In June 1472 Leonardo was listed in the red book of painters from Florence. With the membership in the painters’ guild of Florence ended the apprenticeship of Leonardo.

Thursday, October 24, 2019

Immelt: Reinventing General Electric

This case study was part of a strategy assignment taken at the SDA Bocconi School of Management. I’d like to thank my fellows Gouri Wagle, Felipe dell’Oro, Andrea Masina, Paolo Cerchiario, Ashna Suri-Sasmal and myself for the insights that contributed to put through this work. The issue: In September 2009, Ge’s Board of Directors reappointed Jeff Immelt as CEO. My team was asked to prepare a memo providing guidance on the following four qustions: 1. The key features of Immelt’s strategy for GE, in compariso to that of his predecessor, Jack Welch.While Jack Welch was mainly focused on short-term objectives, his successor, Jeff Immelt was more concerned about the long-term strategy. Welch’s leadership was characterized by risky projects that led to technological revolutions, aggressive cost cutting schemes and accurate performance measurements. On the other hand, Immelt emphasized organic growth, technological innovations and exploiting emerging oppor tunities. 2. To what extent has Immelt’s strategy been aligned (a) with developments in the external business environment since 2001 and (b) GE’s resources and capabilities?Jack Immelt’s strategy was very much aligned with the external business development and its key resources and capabilities. External business events that occurred during the period 2001-9 included: the destruction of the Twin Towers, Enron’s collapse, the Tyco International Scandal and the 2008-9 financial crisis which brought to light an increased awareness in corporate governance issues. The investment community believed GE hasn’t been transparent with the sources of their profits and subsequently short GE’s shares. GE was then downgraded from AAA to AA+.GE’s response was two fold with the aim of restoring investor confidence and maximizing their value. Firstly, GE improved communication with investors through more detailed financial reporting. Secondly, GE lever aged on its diversified portfolio in order to exploit strategic synergies that would lead to growth in emerging economies. Some of the initiatives included using brand reputation to gain floor in emerging economies such as India and China. In addition, its massive investments in R&Dresulted in new products such as â€Å"Smart Grid† and sodium battery.GE also exploited itsmanagerial capability to increase efficiency and reduce costs. Consequently, customer satisfaction and coherency within the organization ensued. 3. How well is the strategy performing? Complexity remains a significant challenge for many mega-institutions. The larger and more complex the company, the harder it is to perform extremely well. When Immelt took over from Jack Welch almost 8 years ago (as of April 2009), GE stock was trading at $53 a share. 8 years later, it’s at around $12.The company’s rating was AAA, the best, awarded to only a handful of enterprises, now it’s AA+. Looking at GE’s share price may give the impression the company destroyed value, but a close look at the company’s ROE shows that over the period, GE registered an average 19% ROE, which is quite impressive taking into consideration the company’s exposure to external business environments. Figure 1: GE’s stock against the S&P 500 and Siemens AG (2001-2009) Immelt may have made some mistakes during his tenure as GE’s CEO.GE’s financial arm invested into too risky businesses, including consumer credit cards and real estate. But one should note that before the financial crisis, GE made considerable profits coming primarily from the now-questioned investments in its financial division and no one could have predicted that the financial crisis could have been so pervasive. GE has been investing heavily in R&D and focusing in what it believed would be the business of tomorrow.Since his appointment, Immelt has been busy reshaping GE into one of the world†™s biggest problem solvers through its infrastructure, energy, transportation and health care divisions in a broad, high-payoff scope. Immelt made some smart divestitures. GE got out of subprime mortgages in 2007 and exited insurance before the sector depressed. Though GE Capital unit suffered huge reversals during the financial crisis, it never registered a loss and the company was able to limit its exposure.Overall, if we take into account the dividends GE paid to investors and all the meltdowns that occurred between 2001 and 2008, Immelt’s performance looks respectable and the company external and forward focus strategy may pay-off. 4. Is there a case for a radical change in strategy—specifically, should GE be broken up into a number of more specialized businesses (some of which would be floated as independent quoted companies, others might be sold to existing competitors)? A radical change wouldn’t be a solution for GE’s fate.GE is surely suffering a conglomerate discount because there’s a lack of tangible and intangible interrelationships among some of its business units. The emergence of GE Capital has created another significant business for GE. GE should therefore try to focus on its two core businesses and get rid of what is not related either to the industrial or to the financial businesses. GE Capital should be horizontally integrated to GE’s industrial business. In addition, GE should keep divesting underperforming and non-core businesses unless they create synergies within the conglomerate.GE should divest NBC Universal, the commercial lending and leasing, and the consumer and industrial businesses, which have registered negative growth since 2004. This could provide required capital to invest in high growth businesses. GE’s future as a successful conglomerate depends on its ability to harness cross-selling and cross-promotion between divisions, exploit scale advantages, differentiate itself from its direct competitors, maintain its role as a national champion, and be coherent with its culture and brand. Immelt: Reinventing General Electric This case study was part of a strategy assignment taken at the SDA Bocconi School of Management. I’d like to thank my fellows Gouri Wagle, Felipe dell’Oro, Andrea Masina, Paolo Cerchiario, Ashna Suri-Sasmal and myself for the insights that contributed to put through this work. The issue: In September 2009, Ge’s Board of Directors reappointed Jeff Immelt as CEO. My team was asked to prepare a memo providing guidance on the following four qustions: 1. The key features of Immelt’s strategy for GE, in compariso to that of his predecessor, Jack Welch.While Jack Welch was mainly focused on short-term objectives, his successor, Jeff Immelt was more concerned about the long-term strategy. Welch’s leadership was characterized by risky projects that led to technological revolutions, aggressive cost cutting schemes and accurate performance measurements. On the other hand, Immelt emphasized organic growth, technological innovations and exploiting emerging oppor tunities. 2. To what extent has Immelt’s strategy been aligned (a) with developments in the external business environment since 2001 and (b) GE’s resources and capabilities?Jack Immelt’s strategy was very much aligned with the external business development and its key resources and capabilities. External business events that occurred during the period 2001-9 included: the destruction of the Twin Towers, Enron’s collapse, the Tyco International Scandal and the 2008-9 financial crisis which brought to light an increased awareness in corporate governance issues. The investment community believed GE hasn’t been transparent with the sources of their profits and subsequently short GE’s shares. GE was then downgraded from AAA to AA+.GE’s response was two fold with the aim of restoring investor confidence and maximizing their value. Firstly, GE improved communication with investors through more detailed financial reporting. Secondly, GE lever aged on its diversified portfolio in order to exploit strategic synergies that would lead to growth in emerging economies. Some of the initiatives included using brand reputation to gain floor in emerging economies such as India and China. In addition, its massive investments in R&Dresulted in new products such as â€Å"Smart Grid† and sodium battery.GE also exploited itsmanagerial capability to increase efficiency and reduce costs. Consequently, customer satisfaction and coherency within the organization ensued. 3. How well is the strategy performing? Complexity remains a significant challenge for many mega-institutions. The larger and more complex the company, the harder it is to perform extremely well. When Immelt took over from Jack Welch almost 8 years ago (as of April 2009), GE stock was trading at $53 a share. 8 years later, it’s at around $12.The company’s rating was AAA, the best, awarded to only a handful of enterprises, now it’s AA+. Looking at GE’s share price may give the impression the company destroyed value, but a close look at the company’s ROE shows that over the period, GE registered an average 19% ROE, which is quite impressive taking into consideration the company’s exposure to external business environments. Figure 1: GE’s stock against the S&P 500 and Siemens AG (2001-2009) Immelt may have made some mistakes during his tenure as GE’s CEO.GE’s financial arm invested into too risky businesses, including consumer credit cards and real estate. But one should note that before the financial crisis, GE made considerable profits coming primarily from the now-questioned investments in its financial division and no one could have predicted that the financial crisis could have been so pervasive. GE has been investing heavily in R&D and focusing in what it believed would be the business of tomorrow.Since his appointment, Immelt has been busy reshaping GE into one of the world†™s biggest problem solvers through its infrastructure, energy, transportation and health care divisions in a broad, high-payoff scope. Immelt made some smart divestitures. GE got out of subprime mortgages in 2007 and exited insurance before the sector depressed. Though GE Capital unit suffered huge reversals during the financial crisis, it never registered a loss and the company was able to limit its exposure.Overall, if we take into account the dividends GE paid to investors and all the meltdowns that occurred between 2001 and 2008, Immelt’s performance looks respectable and the company external and forward focus strategy may pay-off. 4. Is there a case for a radical change in strategy—specifically, should GE be broken up into a number of more specialized businesses (some of which would be floated as independent quoted companies, others might be sold to existing competitors)? A radical change wouldn’t be a solution for GE’s fate.GE is surely suffering a conglomerate discount because there’s a lack of tangible and intangible interrelationships among some of its business units. The emergence of GE Capital has created another significant business for GE. GE should therefore try to focus on its two core businesses and get rid of what is not related either to the industrial or to the financial businesses. GE Capital should be horizontally integrated to GE’s industrial business. In addition, GE should keep divesting underperforming and non-core businesses unless they create synergies within the conglomerate.GE should divest NBC Universal, the commercial lending and leasing, and the consumer and industrial businesses, which have registered negative growth since 2004. This could provide required capital to invest in high growth businesses. GE’s future as a successful conglomerate depends on its ability to harness cross-selling and cross-promotion between divisions, exploit scale advantages, differentiate itself from its direct competitors, maintain its role as a national champion, and be coherent with its culture and brand.

Wednesday, October 23, 2019

Guidelines for Proposal Writings

When it comes to the human service field grant funding and the funding programs are both very important to the different organizations and agencies. In the paper it will provide the reader with the different definitions of a needs statement, grants or proposals and quantitative and qualitative data. It will also state what the purpose of a needs assessment is. Further along in the paper the basic format for writing a proposal or grant will be explained. There then will be steps explaining why each of the elements is important. How and where do you use quantitative and qualitative data in a proposal will conclude the paper. A need statement sets the framework for the entire proposal, as it will describe a critical set of conditions or a social need affecting people or things in a specific place at a specific time (Carlson& O’Neal- McElrath, 2008). One of the main purposes of a need assessment is to help assist with some agencies planning. A need statement can be the turning point that will help the funder to give thought on a non- profit request. When it comes to developing a need statement the writer has to address the organization purpose and mission statement. Within the need statement it should generally approach what type of clients their specific organization will or already serving. When there is a need for your specific organization you and the organization have to be well supported and have evidence to back it up. The facts can be on the views or trends found in the experience of doing the work (Carlson & O’Neal- McElrath, 2008). The statement should be easy to understand, by keeping it sweet and simple you can accomplish the goal of making sure the reader understand your true need. When stating your agency need the writer has to make sure there are true facts and good sources. Also never assume and use documents that do not have those legitimate facts. Make sure you state who have spoken on your specific topic, also make sure all data are documented, use touching stories of different individuals for an example and give the funder a clear view of the urgency of your request (Carlson & O’ Neal- McElrath, 2008). When using people to provide the different touching stories within the grant, you have to make sure the agency and the specific individual have data to back up the story. By giving the funder a clear view of your need they will then see how urgent your request is for funds for your specific agency. There is a difference between an assessment and a needs assessment in the examination of learning. A regular assessment will move you forward to academic or professional awards which normally will include measurement of the performance, adequacy by an accessor and information that has been gathered. As for the needs statement it may have some similarities but once again it is mainly based off of professional judgment and data. The need assessment methods are limited by the standards of the assessment but it will eventually fall into the trap of assessing only a narrow range of needs (Learning Needs Assessment, 2013). After you have your need assessment and other things such as the mission and vision statement, you then go on to create the grant or proposal. A grant is an award made to an individual or an institution to support the specific costs of the project implementation or continuation (Grant Writing Guidelines, 2013). Every grant has to make a compelling case. The presentation of the grant must be well spoken on as well as the ideas of the organization. The grant should also be clearly organized, well planned and goal oriented. When the grant has these in order the chance of getting accepted is higher. The basic format for writing a standard grant or proposal includes the following: cover letter, proposal summary or abstract, introduction describing the grant seeker or organization, problem statement or need statement, project objectives, methods or design project evaluation, the future funding and project budget (How to Develop and Write A Grant Proposal, 2007). To start the grant you have the cover letter. On the cover letter it will include who the letter will be addressed to at the funding source. The cover will have the mission of the agency and discuss in which ways their project can add asset to the current goals. Also within the cover letter you should limit the paragraphs to no more than four. In a federal or state grant a cover letter is normally not needed unless they ask for one. The cover letter is important in the grant writing process due to it is your chance to let the funder know up front about the agency goals and to let them know the grant will fulfill the requirements. The introduction of the application will let the agency describe their organization and demonstrate that they are qualified for the project at hand (How to Develop and Write a Grant Proposal, 2007). In this section the history of the organization, goals and mission, how significant it is and the accomplishments and any success stories will be inserted. If the agency have received any endorsements, press coverage or previous grants it should be used as a reference with supporting documents. You also will need to speak on the staff and the list of board directors. The summary part is important due to it is the part where the agency can establish their credibility and get their point across (How to Develop and Write a Grant Proposal, 2007). The next section of the proposal would be the need statement. The need statement is important due to it states the problem that you are addressing and the main reason of your proposal. The need statement which was previously discussed covers the areas as follows: recipients, who they are and how they benefit and receive services, social economic cost, the problem at hand with facts to support, stress what gaps exist in addressing the problem that is talked about in the proposal (How to Develop and Write a Grant Proposal, 2007). Also at the end of the need statement you should explain the time frame of the program to the funder and why securing the funds is critical to your organization. The goals and objective is important to the proposal because it states what your organization hope to achieve. It will also help when you use powerful language that will be persuasive to the reader. The agency should always make sure that all goals and objectives are measureable. Also make sure the objective explains who and what you will be serving. The next part of the grant is the program design. This section shows how the project will work and solve the current problem at hand (How to Develop and Write a Grant Proposal, 2007). Within this section you will have to be explicit, and be able to explain why the methods that you have chosen are the best and how they will make your objectives reachable. Within the program design you will state the supplies such as the equipment services required and the resources for this project. An evaluation plan should be a consideration in every stage of the proposal development (How to Develop And Write a Grant Proposal, 2007). Sometimes the evaluation is where some organizations fall short. The evaluation is important to the proposal due to this is the main part where grant reviewers will look. The evaluation states how you will measure your results for your project. You also as an organization have to make sure methods and the objectives are consistent and explain how you will use the findings. The project sustainability is where the grant funder has funded the agency and now wants to see the results through the project sustainability (How to Develop And Write A Grant Proposal, 2007). In the project sustainability section you and the agency should restate the goals or plans for the project that you are trying to promote. You should also as an agency state how funds will continue to flow in the future for the program. Some of the plans for the agency future could be things such as blueprints of how the plans will work, and include the hiring staff and other contractors if needed. The budget section is very important due to this is where you ask for the money for your organization program. The format of the budget should be clear for the funder to understand. In the budget section it will include personal expenses and project expenses. The budget section should always start with a proposal statement. Generally budgets are divided into two categories one being the personnel cost and the second being the non-personnel cost (How to Develop And Write A Grant Proposal, 2007). In the personnel cost this is where the salaries on the employees come in and the health care as well. The non-personnel section will include utilities, equipment and the rental or the cost of leasing you agency building. When writing a grant you will always use quantitative and qualitative data within your research. Quantitative methods will output hard numbers while qualitative methods use descriptive data (Quantitative and Qualitative Evaluation Methods, 2013). Qualitative data can sometimes include audio recordings, photos and other data. Qualitative methods have been used in research to explain specific methods, but can also show examples of the different applications at the same time. Qualitative method can be used in many complex settings for different interactions. Some of the interactions can be among professional groups and different organizations. Qualitative data will help clarify values, language and meanings attributed to people who play different roles in organizations and communities (Qualitative Methods, 2013). Qualitative data are gathered by interviews and observations. The qualitative involve small numbers and can use open ended questionnaires when needed. A strength that qualitative data has is it can gather multiple methods and provide information on more difficult issues. Some of the limitations could be the time it would take to collect the data. Another limitation is it can sometimes be difficult to analyze. As an organization you can collect qualitative data by observation, interviews and focus groups (Quantitative and Qualitative Evaluation Methods, 2013). Quantitative data can be analyzed by using statistical methods. Some census, government statistics can include quantitative evaluations. Quantitative can have strengths and weakness as well as Qualitative did. A strength that it has is data that is usually collected is efficient and easy to analyze. One limitation that is has is sometimes the data can be too large to explain some of the complex that issues that will arise. Within the grant for the organization the quantitative can come in handy when it comes to surveys or questionnaires, post-test, existing databases and statistical analysis. Qualitative data will be used for observations, interviews and non- statistical focus groups (Quantitative and Qualitative Evaluation Methods, 2013). In the paper it provided the reader with the different definitions of a needs statement, grants or proposals and quantitative and qualitative data. It also stated what the purpose of a needs assessment is. Further along in the paper the basic format for writing a proposal or grant was explained. There then were steps explaining why each of the elements of the grant is important. Then to conclude there was how and where you use quantitative and qualitative data in a proposal. With this information provided in the paper the reader would now be able to complete a successful proposal. References Carlson, M., & O'Neal- McElrath, T. (2008). Winning Grants. Step by Step (3rd ed.). San Francisco, California: Jossey- Bass. How to Develop and Write a Grant Proposal. (2007). Retrieved from http://www.mikulski.senate.gov Grant Writing Guidelines. (2013). Retrieved from http://www.web.riverdeep.net Qualitative Methods. (2013). Retrieved from http://www/ncbi.nlm.nih.gov Quantitative and Qualitative Evaluation Methods. (2013). Retrieved from http://www.civicpartnerships.org